Swatch King

Visual Swatches That Convert

Transform plain variant options into beautiful, visual swatches that make choosing effortless.

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Visual Swatches That Convert
Trusted by 25,000+ leading Shopify Merchants
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Easy Product Selection

Make variant selection stunning and effortless

Make variant selection stunning and effortless
Find the right variants instantly
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  • Browse variants with swatches
  • Bulk upload Color Swatches
  • Hide out of stock variants
  • Dynamic Variant Information
  • Seamless wishlist and add to cart
Reduce Returns. Ensure right sizes, every time.
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  • Integrates with your size chart app
  • Removes default size selection
  • Disable Add to cart until size selection
Showcase collections the best way possible
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  • Collection page Swatch for seamless browsing
  • Add color or size swatches on collections page
  • Group/Split Product Variants
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Convert Faster

Speed-up choices, lift conversions

Eliminate decision fatigue

Eliminate decision fatigue

78% of shoppers abandon carts when they can't quickly identify product variants. Swatch King makes selection effortless and intuitive, directly reducing abandonment rates.

Speed-up choices, lift conversions
Boost mobile conversions

Boost mobile conversions

Mobile users struggle with tiny dropdown menus. Visual swatches are thumb-friendly and increase mobile conversion rates by an average of 28%.

Reduce support burden

Reduce support burden

Clear variant presentation means fewer customer service inquiries about product details. Merchants report 40% fewer support tickets after implementation.

Increase AOV

Increase AOV

When customers can easily see all available options, they're more likely to explore additional variants and colors, naturally increasing order sizes.

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Seamless at any scale

Built for enterprise

Shopify Markets

Shopify Markets

Full support for international pricing and currency display across all markets

B2B Integration

B2B Integration

Custom pricing tiers and bulk ordering options for wholesale customers

Size Charts

Size Charts

Integrated size guide popups that work with your variant selections

Filter & Search

Filter & Search

Enhanced search functionality that understands and filters by your custom variants

Product Recommendations

Product Recommendations

Variant data feeds into Shopify's recommendation engine for smarter suggestions

App Ecosystem

App Ecosystem

Full support for international pricing and currency display across all markets

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Testimonial

What Swatch King merchants are saying

“Swatch King transformed how customers interact with our extensive color catalog. Cart abandonment dropped 34% in the first month, and our mobile conversion rate increased by 28%. The visual clarity gave customers confidence to buy.”

Sarah Chen
Sarah Chen
Director of E-commerce, Modern Apparel Co.

“We manage over 2,000 product variants across multiple categories. Swatch King made selection effortless for our customers and reduced our support tickets by 40%. Setup took less than 10 minutes.”

Marcus Rodriguez
Marcus Rodriguez
Operations Manager, Home & Garden Plus

"The difference was immediate. Customers stopped abandoning carts because they couldn't figure out their options. Our conversion rate improved 23% in the first quarter."

Jennifer Park
Jennifer Park
Marketing Director, Lifestyle Brands
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FAQ

Frequently asked questions

How quickly can I set up Swatch King?

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Most merchants are up and running in under 10 minutes. Our streamlined onboarding process automatically detects your products and suggests optimal swatch configurations based on your catalog.

Will Swatch King slow down my store?

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No. Swatch King is built with performance-first architecture. Our optimized code actually improves user experience by eliminating page refreshes during variant selection.

Does it work with my existing theme?

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Yes. Swatch King works seamlessly with all popular Shopify themes and most custom designs. Our compatibility layer ensures no layout breaks or functionality conflicts.

Can I customize the appearance of swatches?

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Absolutely. Upload custom images, adjust sizing, change positioning, and match your brand colors. All customization happens through an intuitive interface without coding.

What types of variants can I display as swatches?

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Colors, sizes, materials, patterns, styles, and any other variant type. You can mix and match different swatch styles within the same product to create the perfect selection experience.

Is there support for high-volume catalogs?

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Yes. Swatch King is built for enterprise-scale Shopify Plus stores. We've tested performance with catalogs containing over 10,000 variants without any slowdown.

Can I try before committing?

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Definitely. Start your 14-day free trial to see the full impact on your conversion rates. No setup fees, no long-term contracts, cancel anytime.