Visual Swatches That Convert

Transform plain variant options into beautiful, visual swatches that make choosing effortless.

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5.0 (32k+ reviews)

Built for Shopify

Trusted by 25,000+ leading Shopify Merchants

Easy Product Selection

Make variant selection stunning and effortless

Reduce Returns. Ensure right sizes, every time.

Showcase collections the best way possible

Convert Faster

Speed-up choices, lift conversions

Eliminate decision fatigue

78% of shoppers abandon carts when they can't quickly identify product variants. Swatch King makes selection effortless and intuitive, directly reducing abandonment rates.

Boost mobile conversions

Mobile users struggle with tiny dropdown menus. Visual swatches are thumb-friendly and increase mobile conversion rates by an average of 28%.

Reduce support burden

Clear variant presentation means fewer customer service inquiries about product details. Merchants report 40% fewer support tickets after implementation.

Increase AOV

When customers can easily see all available options, they're more likely to explore additional variants and colors, naturally increasing order sizes.

Seamless at any scale

Built for enterprise

Shopify Markets

Full support for international pricing and currency display across all markets

B2B Integration

Custom pricing tiers and bulk ordering options for wholesale customers

Size Charts

Integrated size guide popups that work with your variant selections

Filter & Search

Enhanced search functionality that understands and filters by your custom variants

Product Recommendations

Variant data feeds into Shopify's recommendation engine for smarter suggestions

App Ecosystem

Compatible with all major Shopify apps including reviews, wishlists, and loyalty programs

Testimonial

What Swatch King merchants are saying

I’ve been using the Swatch King app for a while now, and it’s been fantastic! The app makes my product images look professional, clean, and easy on the eyes. A huge improvement for my store’s overall presentation.

Great app, gives merchant more options and flexibility. Support also helped out with a complex technical issue, which eventually was caused by the Theme, not the app. They however fixed the problem and helped me get online again.

Great app, Appealing display options that give customers a better sense of the options they are picking. Adarsh was super helpful in tackling a unique issue I was having. I think the issue was specific to my site, but he was relentless in fixing it.

Perfect experience. Helped me for over an hour straight with prompt answering and excellent help. Got my goal accomplished perfectly and troubleshooted my issues after. Thank you!

FAQ

Frequently asked questions

How quickly can I set up Swatch King?

Most merchants are up and running in under 10 minutes. Our streamlined onboarding process automatically detects your products and suggests optimal swatch configurations based on your catalog.

Will Swatch King slow down my store?

No. Swatch King is built with performance-first architecture. Our optimized code actually improves user experience by eliminating page refreshes during variant selection.

Does it work with my existing theme?

Yes. Swatch King works seamlessly with all popular Shopify themes and most custom designs. Our compatibility layer ensures no layout breaks or functionality conflicts.

Can I customize the appearance of swatches?

Absolutely. Upload custom images, adjust sizing, change positioning, and match your brand colors. All customization happens through an intuitive interface without coding.

What types of variants can I display as swatches?

Colors, sizes, materials, patterns, styles, and any other variant type. You can mix and match different swatch styles within the same product to create the perfect selection experience.

Is there support for high-volume catalogs?

Yes. Swatch King is built for enterprise-scale Shopify Plus stores. We've tested performance with catalogs containing over 10,000 variants without any slowdown.